What do you love about golf?

Ask any passionate golfer and you’ll probably need a few minutes to the let them finish their answer.

And as golfers, we know that the answers are limitless because there is a special connection that we feel to the game…

In 2014, when the final putt fell for Titleist golf ball loyalist Billy Horschel on the 72nd hole at Eastlake CC, he celebrated his dual TOUR Championship and FedExCup victory with outstretched arms and saluted the crowd with a Gator chomp, a tribute…

In 2014, when the final putt fell for Titleist golf ball loyalist Billy Horschel on the 72nd hole at Eastlake CC, he celebrated his dual TOUR Championship and FedExCup victory with outstretched arms and saluted the crowd with a Gator chomp, a tribute…

Taking a Titleist golf ball from initial concept to a finished product worthy of the Titleist Script is a formidable task.  It requires multiple phases of experimentation, design and prototype iteration followed by many more rounds of redesign, refinement…

Did you know that nearly 1/3 of all the golf balls produced each year by Titleist are customized in one form or another? 

Did you also know that there is a team of passionate individuals dedicated to delivering the best possible experience from start…

With the introduction of our new family of 915 metals, we’re also excited to launch our new Active Recoil Channel (ARC™) technology. Here’s a closer look at this new feature straight from our Golf Club R&D team...

The new Active…